Web App Developed for AI-Powered Photo Generation & Editing
Building a high-traffic photo editing platform meant optimizing every feature for search visibility and user experience. By integrating structured data and leveraging server-side rendering, we created pages that load quickly and rank well under Google's latest crawling recommendations.
About the client
Styley is a new player in the rapidly growing AI image generation market. We discussed our client’s vision and chose to build their own AI models to process image data, positioning their platform for both home and business users as part of their marketing strategy.
The Challenge
Image generation and editing have uses for both home and business users. Traditional image editing is time-consuming and costly. For instance, imagine transforming a selfie into a scene featuring Thor from The Avengers, Jake Sully from Avatar, or Daenerys Targaryen from Game of Thrones—all requiring complex and costly graphic design work. For business, virtual home staging is extensively used in the real estate, photography, and interior design industries. However, using conventional graphics editing software to remove furniture and redecorate rooms is labor-intensive and costly.
The solution
AI-powered image generation and editing have changed the industry. Now, users can quickly create custom images—whether its turning into Thor, posing as Jake Sully on Pandora, or Daenerys with her dragons—in just minutes, instead of hours. For business users, virtual staging becomes effortless. A room can be emptied and refurnished with furniture within minutes. This is precisely what we developed for Styley. After extensive discussions, we and the client agreed that building a custom AI image-generation engine was the optimal solution, rather than relying on third-party AI platforms and APIs. This approach provided more control over features and performance while eliminating recurring usage fees.
Challenges and the roads bloks
Developing bespoke AI models for realistic image creation is a complex task. We developed the models and fine-tuned and tested them continuously until we were satisfied with the results. We also paid special attention to complying with data handling and privacy laws.
The Result
Styley has successfully launched with a growing user base, driving the platform’s continuous feature enhancements and expansion. Styley is continuously improving its features and marketing strategy to carve out its space in the AI image generation industry.
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